Why the Lung Association?
I'll skip the long stories about the Lung Associations victories and the importance of the mission this year. But rest assured, their mission is important, and their goals are ones to strive for. No, this year I feel the reason to support the Lung Association can be summed up by gesturing widely to the world around us and saying, "this?". You see, the Lung Association is, and has been, a long standing source of reliable public health information and advocacy. They have fought for over 100 years against lung disease, for clearner air, and for a healthier world in general. If 2020 hasn't convinced you that their mission is extremely important, I'm probably not likely to. But if all that isn't enough, please donate anyway. Not for me, but because it IS a good cause, and it DOES make a difference in the world. And then, once you have donated, tell a friend. And ask them to tell a friend. And they don't even have to donate to me, or even through Reach the Beach, but still to the Lung Association. Because high scores and top fundraising street cred are not important in the grand scheme of things. Fighting for a healthier and cleaner future are. And I'll be here, every year, saying it until I'm blue in the face because I truly believe that all of us working together can solve any problem. Other than setting a VCR clock, that is impossible.
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